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Topic : Re: How does web page writing differ from blog and article writing? Yesterday I was talking with a client and he asked me to write web page content. I told him that I can write blogs and articles. - selfpublishingguru.com

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It seems that what your client wants is "content management", or more specifically, "copywriting".

It differs from blog writing and articles, because it's generally shorter and more to-the-point. It aims to convey a specific information about what the site has to offer. For example, a description of products, of services, or short texts that need to attract or guide the user. It supports the function of the website.

A blog and an article are generally more free-form, and with a personal touch both in the ideas and in the style. A "copy" can be stilish and fancy, of course, but the purpose is not to express the author's point of view or feelings, but rather a specific message in line with the website's offering.


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