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Topic : Re: Is it worth spending money on a subsidy publisher? The boss owes me about 000, and is going to pay me in the coming months. I can live without this money for now, but I'm wondering - selfpublishingguru.com

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Paying a lot to get books printed won't help you spread knowledge, it will just give you a bunch of books to clutter up your space. The reason 'real' publishers are useful isn't their printing services, it's their publicity and distribution systems. You may have a small local bookshop that will take a chance on stocking a couple copies of your book, if you beg, but that won't make people pick up and read a book they've never heard of.

If you're determined to get your message out, and have that much money to spend, I would:

go with Joel's suggestion and get the book well edited, and maybe have it converted to PDF or another easily-usable e-book format;
get a professional-looking cover, including a well-written blurb;
post the book on any/all of the free e-book distribution sites (I've never done it, but this seems to include Amazon, which obviously has huge coverage), or even post it at a nominal fee;
spend the rest of the money on targeted advertising. Who do you want reading your book? Where do these people spend time? Find them, and advertise to them. Make sure you have a professional-looking website with lots of information about the book, including an excerpt.

In this day and age, anyone can have an e-book or even a POD print book. So the market's flooded with crap, and it's hard to sort through it all. So make sure your book isn't crap, and then help people find it.


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