![Welton431](https://selfpublishingguru.com/images/player/000default.jpg)
: Re: Why are one-word titles so dominant in books, film, and games? Something I talk about with friends when planning and sharing our projects & media we like is titles - and specifically my
The reason, as you guessed, is marketing. One word that sums up something memorable about a movie is a mental handle, it can appear in far larger type on a billboard, it eats up only 1 second in a 15 second commercial, it is very easy for people to recognize and associate a single word; psychologically that happens faster.
If I say "Avatar" you know exactly what I'm talking about. Same with "Rocky". Even for a bomb, "WaterWorld" remains a memorable title. Short is better, even if it isn't ONE word: "Mad Max". "The Terminator". It works on TV too; "Sherlock", "Monk", "CSI", "NCIS".
Its about time (to say it) and space (to print it), and being a single word it is hard to get wrong when Googling it.
I understand the urge to make the title descriptive, but it can also just be a unique, recognizable label with connections to the story in someway, to make marketing more effective.
More posts by @Welton431
![Welton431](https://selfpublishingguru.com/images/player/000default.jpg)
: I feel like that misinformation feels too artificial as a plot-driving force in my story, how can it be more natural? Misinformation is an important element of my story as is pretty much kicks
![Welton431](https://selfpublishingguru.com/images/player/000default.jpg)
: I feel like most of my characters are the same, what can I do? If I think about the characters I came up with in my mind so far, I usually get a pretty big list: (Gyvaris (ENTJ), Martha
Terms of Use Privacy policy Contact About Cancellation policy © selfpublishingguru.com2024 All Rights reserved.