: Re: Which e-book formats to use to get a larger readership? I am self-publishing a free e-book which I make available in several formats: EPUB, online HTML, PDF. I create (using my own programming
According to these figures, 55% of ebook buyers use the amazon kindle, regardless of their accuracy, the kindle is a very popular device. The (non-drm) format which works best with the kindle is the mobi. Pdf on the kindle is sometimes unreliable.
All other popular ereaders I know of support epub, and people on a pc will be fine with html and/or PDF.
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