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Topic : Re: Mixing topics in a blog I was reading this Jakob Nielsen Alertbox about the top 10 weblog design mistakes. Mistake #8 was: Mixing Topics If you publish on many different topics, - selfpublishingguru.com

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Andrew Sullivan's Dish (fka The Daily Dish) is about as mixed-topic a professional blog as I can imagine, and it does staggeringly well. The core may be politics, but there are a lot of other ideas covered as well.

Smaller business blogs would benefit from focus. Once you get a decent steady readership, you could try widening the topics and see how readers respond, and use that as a guide to whether or how you should expand.


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