: Re: Are there agents or representatives who only specialize in book promotion and not distribution? I am currently leaning toward self-publishing my book via Amazon services. However, before I do,
Traditional publishers may "only" have three advantages over self-publishing, but they are huge advantages. Houses tend to have money, experience, power, connections, and presence that self-publishers haven't had the time or resources to develop.
That said, the answer to your question is a definite yes, and it's very possible to market a self-published book successfully.
Try searching for "book promotion packages" or "self-publishing promotion packages". The first turned up a lot of links, but you'll have to sift through them yourself: www.enchantedbookpromotions.com/ http://www.bookbaby.com/bookpromo www.edc-creations.com/publicity.htm http://www.infinitypublishing.com/additional-book-publishing-services/book-marketing-services.html www.dgtbookpromotions.com/book-promotion-services
They're probably most often referred to as "packages", so that's a keyword you may want to use in your searches. The help or information sections of self-publishing sites will also often have a section on packages they offer for editing or promotion.
And I'm guessing on this one, but I don't think it's realistic to expect promoters to work for a percentage of sales. Your sales aren't entirely directly correlated to their efforts, and aren't guaranteed. Publishing houses can afford to make risky bets like that, but not everyone can.
About agents and traditional publishers: Looking for one will take a lot of time and a lot of effort (and you'll have to deal with the unavoidable rejections), so it may or may not be your top option.
Good luck!
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